'Stay Well This Winter' - campaign launched on 11th November
Written by admin on Wednesday 13th November 2019
The 'Stay Well This Winter' phase of the ‘Help Us, Help You’ Winter Pressures campaign launched nationally with a variety of resources and tools available. Please read on for more information...
Community pharmacy contractors are reminded that the Help Us Help You (HUHY) campaign started on 11th November 2019. Contractors should therefore ensure they display the below promotional materials in their pharmacies as part of the public health campaign:
- A5 Stay Well This Winter leaflets (plus countertop dispenser, which can be used by contractors if they wish);
- A4 Flu poster aimed at at-risk groups; and
- A4 Flu poster aimed at pregnant women.
Images of these leaflets and posters are shown below. Contractors should display these materials from 11th November 2019 until 31st December 2019.
The campaign will also be running on TV, online and social media, and on billboards across the country. The campaign aims to encourage people to prepare for winter and get vaccinated against the flu virus. This supports the overall flu vaccination programme to increase uptake amongst key audiences, who are more likely to spread or become seriously ill from the flu virus.
The campaign is one of the six campaigns, which have been agreed between PSNC and NHS England and NHS Improvement, as part of the Community Pharmacy Contractual Framework; therefore, all contractors must participate in this campaign.